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Case Study

Beth Living Achieves 49% Increase in Leads through UI/UX Redesign

A combination of UI/UX refresh, improved hosting, and optimized lead capture by Isarva helped Beth Living redefine its digital presence.

Home Décor Industry Modular Stainless Steel Performance Optimization
UI/UX RefreshLead GenerationPerformance AuditCRM IntegrationSecure Hosting
49%
Lead Submission Growth
35%
Avg. Session Duration Increase
25%
Decrease in Bounce Rate

About Beth Living

Beth Living is India’s first stainless steel modular home décor brand. It offers kitchens, bedrooms, living and dining furniture, work-from-home setups, and bathroom interiors — all designed as a modern, eco-friendly alternative to wood.

With hygienic, fireproof, pest-proof, water-resistant, and eco-conscious products, Beth Living is redefining the durability and sustainability standards of the modular furniture industry.

The Requirement

Beth Living wanted a modern website that could achieve the following business goals:

Engaging Showcase

Highlight its eco-friendly, durable product range in a modern way.

Easy Exploration

Simplify navigation across modular kitchens, bedrooms, and bathrooms.

Feature Highlighting

Showcase salient USP like pest-proof, fireproof, and water-resistant.

Lead Generation

Increase capture via 'Locate a Dealer' and 'Request a Quote' CTAs.

Mobile Performance

Deliver faster load times and a superior mobile experience.

Requirement vs. Isarva Solutions

How we revamped Beth Living’s digital presence with a focus on performance and UI/UX optimization.

Requirement

Low performance scores and slow loading assets

Isarva Solution

Full audit, asset optimization, and cleaner codebase implementation

Requirement

Outdated hosting infrastructure

Isarva Solution

Migration to a modern, scalable, and reliable hosting setup

Requirement

Friction in lead capture forms

Isarva Solution

Redesigned forms with conditional logic and mobile-friendly layouts

Requirement

Manual lead data entry and slow sales response

Isarva Solution

Seamless CRM integration for faster lead processing and tracking

Requirement

Complex navigation across diverse product lines

Isarva Solution

Simplified UI/UX flow for modular kitchens, bedrooms, and bathrooms

Solutions for Beth Living

Site Cleanup & Optimization

Removed redundant elements, simplified navigation, and optimized assets for a 40% faster load time.

Modern Hosting Setup

Upgraded to reliable infrastructure for a scalable, secure, and faster foundation.

Redesigned Lead Forms

Custom forms for 'Locate a Dealer' and 'Request Quote' with better validation and logic.

CRM Integration

Automated lead capture to reduce manual entry and allow sales teams to respond faster.

Results & Business Impact

49%
Increase in Leads
Within 3 months post-launch
35%
Session Duration
Easier navigation flow
25%
Bounce Rate Reduction
Faster page loads
60%
Rise in Dealer Inquiries
Better CTA visibility

Performance Milestone

Achieved a cleaner codebase and improved performance scores across all devices, ensuring the website remains competitive in the modern home décor market.

Lead Ecosystem

Integrated lead capture with a lightweight CRM setup to bridge the gap between digital interaction and physical dealership visits.

“Isarva was pivotal in modernizing our website, ultimately resulting in a better user experience for our customers and greater accessibility for our team to manage the site. Their expertise helped us optimize performance, streamline lead generation, and align the website with our brand vision.”

B
Management Team

Beth Living

Need a Redesign Partner?

Are you not able to achieve your business goals with your existing website? A modern UI/UX refresh and performance optimization by Isarva can help you serve your customers better.

www.isarvait.com • Turning Digital Visions into Reality

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